William works closely with firm leadership to establish and execute data-driven marketing and communications plans for the firm and its practice groups. He leads the firm’s marketing team and supports the firm’s strategic initiatives for enhancing the firm’s brand position, communications and generating business development leads.
William brings 10 years of experience in legal marketing in southeast Asia having served in business development roles for Baker Mackenzie then ZICO Law in Bangkok, Thailand. He assisted with ZICO Law’s integration with KPMG Law where he served as markets manager for the Asia Pacific region. In that role, William developed regional strategies to expand legal services and market share in diverse markets. A central Pennsylvania native, William began his career as an intern at the Office of the Speaker of the House of Representatives and at the Independent Regulatory Review Commission.
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